Project Description
Toyota asked us to make a safety challenge campaign that would be fun and engaging, but also promote awareness among their customers.
Our Impact
The game is designed to be a fun way to get people thinking about safety while they’re on the road. There are two modes of play: you can play by yourself for a single-player challenge, or you can play with other players in showroom mode. Showroom mode lets you synchronize the game between two separate tablets so that everyone can see who won.
The Challenge
We were recently asked by Toyota to develop a safety challenge campaign, so we created a desktop and tablet game for them as a part of their overall campaign.
Our Solution
The game is designed to be a fun way to get people thinking about safety while they’re on the road. There are two modes of play: you can play by yourself for a single-player challenge, or you can play with up to other players in tablet mode.
Our goal is to create an interactive experience that is intuitive, and fun—which we’re sure will help Toyota spread its message of safer driving throughout Indonesia!